Services
Retention Marketing for CPG Brands
Strategic guidance to maximize customer lifetime value. From pre-launch setup to ongoing optimization.
Pre-Launch Retention Foundation
For brands preparing to launch
A 4-month engagement to build your retention infrastructure before you go to market. Set up the systems, flows, and strategy that will maximize customer lifetime value from day one.
- Complete Klaviyo setup and configuration
- Core email flows built and tested
- SMS strategy and setup
- Subscription strategy framework
- Launch-ready retention playbook
Fractional Retention Advisor
For established brands
Ongoing strategic partnership for brands already in market. Monthly retainer for retention strategy, flow optimization, and lifecycle marketing guidance.
- Churn analysis and retention roadmap
- Post purchase journey mapping for touch points that build loyalty
- CRM audit and personalized campaign strategy for prospects and customers
- Subscription scale strategy (optimize cancels, conversions, AOV, and repeats)
- LTV & Cohort optimization
My Approach
How I Work
I provide strategy and tactics, creating the roadmap, testing strategies, and frameworks. Your team executes, I review and provide ongoing guidance.
The goal is to build in-house capacity, not create dependency. All engagements are month-to-month, no long term contracts.
Ideal Clients
Best Fit Brands
Industry Focus
- Vitamins & Supplements
- Beauty & Personal Care
- Clean Food & Beverage
- Better-for-you CPG
Stage & Model
- Pre-launch through $50M ARR
- DTC / E-commerce
- Subscription models
- Repeat purchase potential
Not Sure Which Service Fits?
Book a strategy call and we'll figure it out together.
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